Clients

Arizona Opera – Create highly effective and award-winning subscription and single ticket campaigns, including direct mail, telemarketing, website, CD previews and CDROMS. Develop overall company image and brand, create accurate expense and revenue budgets as well as engage in short and long-term strategic planning. Most recent campaign concluded with a 10% increase in overall sales over previous season. (2006-Present)

Broadway/ASU Gammage – Implement public relations and promotional efforts for Broadway productions of Billy Elliot The Musical, Les Miserables, HAIR, Mamma Mia!, Stomp, Spring Awakening, The Rat Pack, Garry Marshall’s Happy Days and Disney’s The Lion King. (2006–Present, assorted)

Broadway/Nederlander – Public relations and promotional activities for Broadway productions at the Maricopa County Events Center (formerly Sundome) and the Dodge Theatre including Riverdance, Stomp, Movin' Out, Chicago, Rent and Grease.

Childsplay – Recognized as one of the top five theater companies in the nation for young audiences and families. Provide marketing, publicity and promotion services for performances including single ticket campaigns, placing stories in media and developing community partnerships to expand Childsplay's presence.

Tequila Festivals (Las Vegas Tequila Fest and Phoenix Tequila Fest) – Major national festivals showcasing boutique and international tequilas held at USAirways Center in Phoenix and the major hotel casinos in Las Vegas including The Hard Rock Hotel and Casino, Planet Hollywood and The Rio. Create and implement national and local publicity, as well as consult and implement advertising efforts to solicit vendors and participants. (2007 to Present)

Mesa Arts Center – $150 million facility in Mesa – marketing & public relations efforts, including pitching media and securing stories, image enhancement campaign, creation of marketing plans, season brochures and creation of interactive website, which was recognized in 2008 Best of Phoenix Magazine. Troubleshoot shows needing extra sales with grass roots and promotional efforts to ensure maximum ticket sales. (2006 to Present, assorted)

National Arts Centre (Pinchas Zukerman, Artistic Director) – Worked on 2011-12 Subscription campaign including all copywriting and concert branding for National Arts Centre's Season of over 60 concerts. (2010)

Phoenix Children's Chorus – Develop publicity for 300+ member Children's Choir. (2009–Present)

Phoenix Symphony – Create and implement single ticket and subscription campaigns, PR strategies, budgeting and planning in accordance with organization's annual goals. Oversee advertising plans, key messaging, media buys, and image/brand development, as well as streamline marketing efforts through database segmentation, analysis and targeted solicitation. In first year of Audience Magnets overseeing its marketing operations, The Phoenix Symphony achieved record breaking ticket sales with the highest level of subscription in the history of the organization and followed with record breaking overall sales for the 2008-09 Season. Contract culminated with Audience Magnets achieving 103% of the Symphony's 2009-10 ticket sale goal. (2007–2010)

Scottsdale Center for the Performing Arts – Develop advertising and promotional efforts for fall shows including The Capitol Steps, John Cleese, Michael Feinstein, and Sister's Christmas Catechism all achieving record breaking sales or surpassing projections. (2009 & 2010)

Sonoran Desert Chorale – Create and oversee public relations and promotional efforts for 60+ member chorale that performs in the East Valley. (2007–Present)